Entrepreneur
Aayush is the head of the Talent Department at Monk Entertainment comprising 85+ creators across different genres, platforms, and regions. He has handled creators like Aastha Shah, Tarini Shah, Khushal Pawar, Ruhee Dosani and many more. In Monk- Entertainment, he has helped more than 5000 creators launch businesses worth more than INR 100 crore over the past 4 years. Since their inception, he has assisted unicorn firms including Mamaearth, Groww, Sharechat, CoinDCX, and upGrad in scaling their content and influencer marketing programmes. Aayush also launched 14 independent creator series on Disney+ Hotstar, namely Ranveer Allahbadia’s “How To Be A Complete Man” and Salil Jamdar’s “Saala Salil" to name a few. He has created more than 100 marketing strategies for more than 30 artists, including Doja Cat, Dua Lipa, The Weeknd, Lil Nas X, Billie Eilish, and others. He also single-handedly hosted the first private screening of VENOM - Let there be Carnage for 20 influencers