About
IFP

Shaping Culture, one day at a time!

2011

A SOCIAL MEDIA POST WHERE IT ALL BEGINS
Started IFP as a 50 Hour Filmmaking Challenge from Ahmedabad with 600 participants.

2013

IFP GOES INTERNATIONAL
with over 500+ global participants. A feat for us

2013

OUR FIRST 3 YEAR SPONSORSHIP DEAL
We now had a plan and money, without heist, to create a self-sustaining festival for creators.

2016

IFP MOVES TO MUMBAI
Adds a one day creators festival. Over 28,000 creators participate and attend.

2017

FESTIVAL GROWS TO 2 DAY FESTIVAL
Over 40,000 creators participate. From 600 to 40,000 in just 6 straight years.

2017

INTRODUCED NEW VERTICALS
IFP Season 7 also catered to writers, spoken word artists and designers with respective time-bound challenges.

2018

IFP COMMUNITY IS NOW 5 LAC STRONG
Becoming India's leading gathering of creators and artists

2019

FESTIVAL GROWS BIGGER
with over 55,000 participants. Over 150 speakers climb the stage.

2019

IFP GOES ON TV
Launched our two prime time shows with MTV, both of them renewed for further seasons.

2020

IFP GOES VIRTUAL
We quickly moved to a virtual festival that saw people from 33 countries and our largest participation ever! Because, the show must go on.

2020

EXPANDING INTO MUSIC
We introduced another flagship in Season 10 - the 50 Hour Music Challenge. Never imagined we'd get 1200 original songs in first year itself!

2020

INTRODUCED BRAND SOLUTIONS
Our idea to use our expertise of building IPs, campaigns & community building - now extended to global brands.

2021

VIRTUAL GOES BIGGER
With 85,000 participants from 32 countries, a number never seen before in content ecosystem.

2021

OUR FIRST AWARD FOR BRANDS SOLUTIONS
Delivered over 20+ solid campaigns in 2 years involving over 4,200 creators from IFP's community!

2022

WE'RE BACK ON-GROUND
Our community has only grown stronger to almost 800K+ members from 36 countries.

2024

BIGGER THAN EVER!
We put together one of the best festivals ever with 62K participants & attendees. Our Brand Solutions delivers 100+ projects and is a part of Cannes Lions winning campaign.

2024

INTRODUCING IFP PRODUCTION
Our capabilities to produce original content at scale with our community across videos, music, design & more comes to life. We engage with over 300+ artists on 8 branded projects in our first year itself.

Now

WE CHANGED OUR NAME FROM 'INDIA FILM PROJECT' TO IFP
because we believe that creators in today’s time are fast moving towards being limitless as their creativity knows no bounds.

From films, we've now expanded to Films & OTT, Music, Digital, Literature & Writing, Design & Art, Storytelling, Photography, Audio & Podcasting, Tech & Gaming, Standup, Advertising, Visual Art, Performing Arts and everything Culture 🙂

Every month, we reach over 2.5 million creators and work with over 300+ of them in creating high quality content for brands.